UTM Campaign Link Builder

Create a ready-to-use campaign tracking link from your landing page URL. Enter the source, medium and campaign name, then copy the generated URL.

Optional campaign parameters

Generated locally. Your links and campaign details stay on your device.

Keep campaign names consistent

UTM values are case-sensitive: “Email” and “email” are different values. Spaces and special characters are safely encoded. Existing query parameters and page anchors are preserved; source, medium, campaign, term, and content parameters are replaced by the values in this form.

This tool creates links; your destination site needs analytics configured to report campaign visits. Google Analytics campaign URL guidance.

Example: tag a newsletter campaign

For a summer newsletter, use source=newsletter, medium=email and campaign=summer_sale. Source identifies where the visitor came from; medium identifies the channel. Use content=header_button to distinguish one link placement from another.

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